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Who’s Paladin?

I’ve been involved in marketing since the mid-90s, creating and producing radio, print and TV ads for my cell-phone business, and occasionally helping others with their advertising. My stores won numerous sales contests, but I’m more proud of the fact that we were well-known for customer service. People would drive a half-hour or more to do business with us instead of near-by dealers — because their friends told them how well they were treated. More on that in a moment…

I started building websites while attending the first Internet Marketing class taught at Texas A&M University in Texarkana, and returned as a guest-lecturer every semester the class was taught after that. I’ve been building and hosting websites ever since, and not long ago started helping people and businesses reach their target market using Facebook.

Facebook, and other social media, enables you to interact with your customers — and potential customers — in a way never before possible:

Instead of hoping for word-of-mouth advertising, you get to manage it.

That’s new, and powerful, and you should be doing it.

Call, message or email me. I want to help.

 

Curious About the Logo?

That’s the knight, the only chess piece that can move over other pieces. It’s pretty hard to confine it, or restrict its potential. You already know that to succeed, you have to think outside the box, right?

A Paladin was a roaming knight — one who had all the training and experience necessary for the role, but served no specific king or lord. You see the connection: instead of hiring a full-time social media manager (or adding the role to everything else you do!), let me do the job for you — and I’ll take care of feeding my own horse.

(Paladin was also the name of the main character in a really good TV western in the late 50s and early 60s. His business card had the knight chess piece in the background. So does mine.)

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